NIKE TALENT LAB

2021 – 2023

Omek’s bespoke Talent Labs shake up the traditional recruitment process and foster two-way learning, open sharing and impactful conversations.

Approach

Talent Labs serve as an open invitation to the Omek’s bicultural community, drawing students who may have never considered Nike as a potential employer. Omek’s extensive Afro Student network is one of the largest in Europe, spanning 20+ associations across the continent.

These multi-part events include discussions with both Nike's leadership and student leaders, ensuring that everyone feels valued and involved.

Through honest discussion, students get an inside look at the culture and gain insight into Nike’s core values. Additionally, they get valuable recommendations on the application and interview process.

Impact

Since 2021, each Talent Lab events has generated substantial reach, garnering hundreds of registrations per event and creating 250K+ social media impressions. In 2023, 10% of the interns at Nike’s European Headquarters came from the Omek community.

Role: Program strategy, program design, UX design


Team: Omek
Founder & CEO: Kemo Camara
Creative Director: Kirsten Camara
Events Lead: Sandra Roberts
Product Lead: Annalisa Swank
Visual Design: Wandile Mamba, Rabi Bah, Sara Biatchinyi
Operations Lead: Simona Nickmanova

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